Our Project Manager and Technical Director worked closely with MML to convert their in-person conference theme and schedule into a virtual experience by offering consulting on best practices for virtual events. For the General Sessions, this meant exploring the meaning behind traditional conference events and identifying ways we could meaningfully transfer it into a virtual space. We also restructured their breakout sessions to be more engaging for audiences by increasing speaker-to-audience interaction utilizing tools such as Chat, Q&A, and Polling.

Image built a custom soundstage at our headquarters in Curtis Bay, MD to differentiate the look and feel of the General Session from the breakouts. Using 3D Renderings, we provided MML with a visualization of what their stage would look like in-person and how it would translate to the virtual space for attendees.

We utilized similar technology for breakout sessions at individual workstations, allowing us to moderate live camera feeds and integrate pre-recorded content such as pre-produced videos, still images, charts and graphs for concurrent sessions. Each workstation had a media server delivering each breakout session in 1080 HD resolution. A camera and wireless headset at each workstation facilitated easy and effective communication between our staff and remote session speakers. This set up allowed our team to test speakers’ personal audio-visual equipment prior to the broadcast, provide virtual stage management and troubleshoot while a session was live, if necessary. Working side-by-side with MML’s staff and volunteer moderators, our team of trained technicians provided all technical support in breakout sessions, allowing conference staff to focus on Chat and Q/A functions.